Event Start Chart: How to Set Up an Event that Boosts Leads, Retention, and Revenue [Infographic]

Are you looking for ways to fill your classrooms with new, eager-to-learn white belts? To re-ignite engagement with your current students?

Consider running events.

As COVID restrictions ease — and live, in-person events pick up — many of your members, and prospective members, will be looking to connect AWAY from their screens. Be there for them with events like camps, buddy days, and seminars.

Events are a win-win-win situation. 

When done right, events can bring in a steady stream of leads. They can fuel member engagement. Boost member retention. They can even generate an additional, healthy source of revenue for your business when charging nominal event fees, or offering add-ons like merchandise and membership packages.

But, where do you begin with events?

Meet the Event Start Chart: packed with event inspiration, ideas, and guidance. Follow the steps to get your events underway and start generating leads, strengthening retention, and adding to your bottom line.

Stay tuned for more tips on how to effectively market your events and maximize sign-ups.

Strengthen the Financial Health of Your Studio with New Text Service

Few things are more important to your studio’s financial well-being than your recurring member payments.

Even so, late payments can and will happen.

Maybe Member Mike recently went on vacation. His schedule’s out of whack. He forgot to pay. Or, things are crazy at work right now. Or, he’s dealing with family issues. Mike just got too busy.

Whatever the case may be, a friendly reminder is most often all that’s needed.

Enter: New Delinquency Management Text Service

Our new delinquency management text service is designed to send friendly text reminders to members that have past-due payments resulting in quicker payment recovery.

Why a text service?

Text messaging is increasingly becoming a strategic and effective channel to notify members of past-due payments. Members are more likely to respond to text reminders, making the collection process quicker, and more successful.  

Who sends the text messages?

The delinquency management text messages are sent from Member Solutions as part of the delinquency management program to facilitate payment recovery and reduce delinquent accounts. 

If you would like to send text messages to your members for things like special offers and appointment reminders, we have a service integrated with our Member Manager software. For more information on text messaging through the software, email the Client Success Team.

How does the delinquency management text service work? 

Once a member is past-due in payment, they’ll receive an initial text message letting them know that they’ll receive reminders via text message regarding their account. Members will also be given the option to opt-out.

After the initial text message is sent to the member, reminders are set to send in weekly increments. Messaging will change as the member’s account remains unpaid to match the urgency of making a payment.

The first set of messaging is sent when payment is 1 – 15 days late. If the member has not paid within that timeframe, they’ll receive a more urgent set of reminders within the 16 – 30-day range and so on, up to 90-180 days depending on your account settings.

Are the text messages personalized?

Yes, every text message is personalized. Each message will include the full facility name that is on file with us. Additionally, all text messages have been purposefully written in a friendly, professional, and personalized tone to increase response rate.

How much does the text service cost?

The delinquency management text service is available to our premium full-service billing clients at no additional charge.

Am I a premium full-service billing client?

If we are handling the full delinquency management of your accounts, yes, you are a premium full-service billing client. If you’re still not sure, feel free to reach out to your Client Success Manager. We’ll be happy to assist you.

How do I enable this text service?

Due to Telephone Consumer Protection Act (TCPA) regulations, an opt-in is required to add the service to your account. To begin using this service, you must first opt-in. Simply complete this form, then send the completed form to clientsuccess@membersolutions.com.

What steps do I need to take to prepare for the text service release?

To get the most out of this new service, we recommend you take the following steps: 

1. Review the cell phone fields within your member accounts and update if needed.

2. If you use your own member enrollment form, be sure to incorporate the following terminology on the form:

Any person signing this agreement authorizes the use of a disclosed cell phone or telephone number for autodialed or pre-recorded voice calls and text messages for billing related issues including, but not limited to, expiring billing information, or overdue account balances.

NOTE: Member Solutions enrollment forms do include this terminology as of 2017. However, if your member did not sign up in the past 24 months, they will need to be notified of the service especially to ensure we have their updated contact information.

3. Let your members know about this exciting new service.

Need assistance? As your team of billing experts, we’re here to help you facilitate communication to your members. To that end, we can send an email notification to your members on your behalf. If you’d like us to email your members about the new text service, simply send an email to clientsuccess@membersolutions.com and we’ll be in touch.  

A final note

To say we’re excited about this release would be a huge understatement. We’re proud to be an extension of your business, provide ongoing billing expertise, and help secure your bottom line in the most professional and efficient way.

The new text service will not only prove to be more effective in accelerating payment recovery, but provide a discreet payment collection service most members prefer and are accustomed to.  

Questions? Email the Client Success Team.