16 Student Retention Tips & Tools for Your Martial Arts Kids Classes
Introduction Consistency and Persistence Boosts Martial Arts Student Retention 16 Student Retention Tips & Tools for Your Martial Arts Kids Classes Client Question: Could you provide some in-the-classroom student retention tips that work for your school? At Combined Martial Arts Academy, we implement several techniques and tools within our Kids Martial Arts programs. The student […]
4 Ways to Build Solid Customer Relationships in Your Fitness Business
Introduction 1. Let Technology Help Build Member Relationships 2. Go Above & Beyond to Build Member Relationships 3. Connect on the Phone to Build Member Relationships 4. Hold Member Appreciation Events to Build Member Relationships 4 Ways to Build Solid Customer Relationships in Your Fitness Business Are you focusing as much energy on your current […]
Killer Customer Service: 5 Quick Tips for Your Fitness Business
Introduction Killer Customer Service: 5 Quick Tips for Your Fitness Business Upon entering a sushi or Japanese restaurant, you may be greeted by the chefs with the expression, Irasshaimase, which means Welcome, please come in. It is one of the reasons I love going out for sushi, and I eat a lot of it. Whether you’re a […]
5 Sales Email Mistakes That Are Costing You Gym Members
Introduction 1. Don’t write subject lines like an advertisement. 2. Don’t send canned, mass gym sales emails. 3. Don’t leave your lead hanging without a next step to take. 4. Don’t leave out your email and phone number. 5. Don’t shy away from lending your expertise in your gym sales emails. 5 Sales Email Mistakes […]
Maximizing the Benefits of Term & Ongoing Memberships
Introduction Maximizing the Benefits of Term & Ongoing Memberships Client Question: What Term membership length is best? What cancel notice period is optimal for ongoing memberships? Which one should I use? I am often asked these questions about Term and Ongoing memberships so I’ll share with you my recommendation for your review and consideration. Please […]
Help! Our Front Desk is Costing Us New Members
Introduction Help! Our Front Desk is Costing Us New Members We’re in the middle of the New Year’s resolution rush, but no one is joining. We think our front desk and approach to sales might be scaring people away. Can you give us some tips to make our facility more welcoming, so it’s likely members […]
Help! How Can I Prevent Severe Member Attrition This Summer?
Introduction Help! How Can I Prevent Severe Member Attrition This Summer? Summer’s coming and I’m worried. A lot of our students, both children and adult students, took extended vacations last year and then never came back. Any advice you can give? Ways I could be proactive … increase my chances that students will take part […]
Fitness Retention: 8 Strategies You Need to Grow Your Gym
Introduction Fitness Retention: 8 Strategies You Need to Grow Your Gym The most successful gym and fitness business owners understand that gaining a new member is just the beginning. Over time, your members become much more valuable to your business the longer they stay at your gym. So what do you need to do to […]
Fitness Business Strategy: 5 Steps to Strengthen Member Culture
Introduction Fitness Business Strategy: 5 Steps to Strengthen Member Culture Do you remember the TV show “Cheers”? The classic “Norm!” said by all as one of the regulars walked into the bar is a great example of member culture. The Cheers song “Where everybody knows your name. And they’re always glad you came …” is […]
How to Handle Membership Contract Complaints
Introduction Sounds clear-cut, right? How to Handle Membership Contract Complaints A written billing agreement―otherwise known as a membership contract—is a standard business document used by many membership-based businesses. Every day, fitness facilities establish agreements with their members. The membership business offers classes, equipment, and/or training in exchange for payment from the member. Through the membership […]