Why Involuntary Attrition Is Killing Your Member Retention
Introduction What is involuntary attrition? Causes of involuntary attrition How involuntary member cancellations impact your business How to stop involuntary attrition Winning the war for member retention Why Involuntary Attrition Is Killing Your Member Retention When you’re losing the battle for member retention, it’s impossible to ignore. Complaints, poor attendance, and painful cancellations show a […]
Make Email Newsletters Work for Your Fitness Business
Introduction Why send an email newsletter to members and leads? What makes an email newsletter effective? What do fitness businesses need to put in an email newsletter? How to create an email newsletter with email marketing software Making newsletters a part of your email marketing strategy Make Email Newsletters Work for Your Fitness Business Do […]
8 Fun & Easy Holiday Event Ideas
Introduction 1) Make Your Own Ugly Sweater Fundraiser, Party, & Contest 2) Winter Chili Cook-off & Festival 3) Dress Your Dog Up Like a Reindeer Contest & Party 4) Gingerbread House Contest & Craft Fair 5) New Year’s Eve or Day Party 6) Valentine’s Day Prom for Adults 7) Breakfast with Santa 8) Holiday Fun […]
4 Steps to a Genuine Membership Sales Pitch
Introduction 4 Steps to Build Relationships in Your Membership Sales 4 Steps to a Genuine Membership Sales Pitch Does selling memberships make you feel greasy? It shouldn’t! Think of it this way: Your sales process is not only the key to more money for your martial arts school—it’s also the way to discover who needs […]
Video Marketing for Martial Arts
Introduction The Cost of Video Marketing in Martial Arts Social Media Accounts Video Editing Software Professional Video Marketing Video Return on Investment (ROI) Video Marketing Tips for Martial Arts Schools Videos to Share on Social Media & Your Website Go the extra step in video marketing Increase Martial Arts Retention with Video Marketing Create Technique […]
7 Ways to Handle Late Member Payments
Introduction 1. Automate member payments 2. Set expectations with new students 3. Charge fees for late-payments 4. Send email reminders 5. Make a phone call 6. Be kind, not argumentative 7. Call in an expert 7 Ways to Handle Late Member Payments Asking your students for money is never easy. When a member of your […]
How to Use Trial Memberships in Martial Arts
Introduction Benefits of Paid Trial Memberships Martial Arts Benefits of Free Trial Memberships Martial Arts Our Solution: Combine a Paid & Free Trial Membership Martial Arts Strategy How To Use Free Trials With Your Internal Audience/Current Students How To Use Paid Trials To Generate Leads & Commitment How to Use Trial Memberships in Martial Arts […]
How to Avoid Financial Disputes with Your Gym Members
Introduction What can you do to avoid financial disputes with your members? Overcome financial disputes to strengthen member relationships How to Avoid Financial Disputes with Your Gym Members Member-owner relationships are a bit like marriages. You work hard to cultivate strong, long-lasting bonds. You do all you can to show you care and provide what […]
How to Use Your Martial Arts Blog to Get More Leads
Introduction How SEO Drives Quality Leads To Your Martial Arts Website How Your Martial Arts Blog Helps You Attract Leads Use These 3 Steps to Make Martial Arts Blogging For SEO Simple: How to Use Trial Memberships in Martial Arts A blog is one of the best marketing tools to increase website leads—which results in […]
Why Community Service Matters for Martial Arts Schools
Introduction Why Community Service Matters for Martial Arts Schools Through contributing and giving back, we are able to continue to grow our martial arts business. As a byproduct of serving our community, we also have the ability to maximize the exposure of our school. Since opening our school in 1994, we have been actively involved […]